a critical element in establishing your
web presence is getting content on your website no doubt about it you’ve
uploaded WordPress to your hosting account now what to go from WordPress
installed to content produced you’ve got to know the basics and get comfortable
with the WordPress content management system in this video you can watch over
my shoulder as I walk through my wordpress dashboard and start putting
things together for my business effectively condensing years of my
personal experience into one video so you can follow along and do the same
thing for your business giving you the confidence of understanding the solid
system used by millions of people but more importantly how to get your content
onto your site and ready for the world to see let’s do this welcome back and
thanks for joining me again this is video 7 WordPress basics I’m Kevin
Striker with Tru Lift Digital Marketing and this video is part of a video series
titled how to easily create a web presence for your business even if you
have zero technical skills on your path to establishing your web presence for
your business you’ve got the bones or structure set up domain name and hosting
check connected to each other check content management system
installed check we knocked out the install of WordPress in the last video
now the meat or in our case the content how do we get it out there for the world
to see that’s the job of the content management system at the back end of
what a viewer will see on your website in case you missed any of those previous
videos to get you to this point or just want to refresher or to jump ahead to
any for that matter just click the link on your screen right now if you’re
watching this in YouTube or any of the links in the video description area
either below or beside the video or wherever you see that maybe you already
are a little or a lot familiar with WordPress if so this may be a review in
this video I’ll do my best to point out things that I’ve learned pitfalls that
you may be able to avoid if you are completely new to WordPress then this
video will get you to the point where you are comfortable in your
understanding of how to get around in the dashboard and how to get your
content out there with that said I’ve broken this video down into four
sections and as with all videos in this series you can jump forward and back to
various parts of the video by utilizing the
timestamps in the description area in section 1 we’ll walk through the
configuration wizard talk about blogroll versus static home pages start the tour
of wordpress with the dashboard home screen and how to make the most of it in
section 2 we’ll roll up our sleeves on posts pages and media how to effectively
use them and organize them then in section 3 we’ll zoom out a bit from the
specific content and look at your entire site from an appearance perspective and
discuss such things as wire framing logos site icons and color and then
we’ll wrap things up in the final section by discussing the final items of
appearance including widgets menus and the site editor this video is by no
means completely comprehensive on all that WordPress can do but rather a
rundown of the basics of the system that highlight the key areas that you will
require to get your site up and running quickly and just to be clear while
content is key or as I said earlier critical in establishing your web
presence this video is not about content creation but simply the tools used to
get that content onto your site when you installed WordPress in the last
video you ended up on this page here in this video I will acquaint you with
WordPress as it appears right out of the box so to speak when I say
out-of-the-box what I mean is when you installed WordPress the management
system by default gets set up for you in its most basic form now while I say
basic I don’t want to suggest that it is not impressive or that is
unsophisticated or crude because out of the box it is very much the opposite of
that starting in a very high level with regards to appearance and functionality
and already contains all that you need to run your website in fact I’ve seen
seven-figure businesses run their websites with just the default settings
you have here if you want though you can take what is provided by default here
and add to it in various ways to change your site’s look or how it operates
using plugins and/or themes I’ll speak more about plugins in the
next video video 8 and themes in video 10 but very quickly I’ll just say that
plugins are like a software program often by third-party developers that can
be added on to your existing WordPress program to enhance its functionality in
some specific capacity and themes in general can be added to WordPress to
change the overall appearance of and in many cases of the functionality of your
website so like I said this is your dashboard as it appears the first time
you log into your WP admin area what you are seeing in the main section here is
an introductory welcome to WordPress configuration wizard or put another way
just a program to help you get initially set up once you either go through the
wizard or close it you will see a more traditional looking dashboard each time
that you log in what I’m talking about will make more sense shortly keep in
mind that you eyes or user interfaces change quite often as programs are
upgraded etc so what is on my screen in this video and others may not reflect
exactly what is on your screen but the general concepts options etc that I will
be discussing will still be accurate and present they may just be moved around
somewhere on the screen slightly this welcome to WordPress screen is a user
friendly way to help you very quickly get started on configuring or laying out
your site so if you’ve never used WordPress before this can be a good way
to go as you might not yet be aware of the options that are available to you
and where to find them although of course that is what I intend to show you
in this video so let’s just go through this welcome
section rather quickly and don’t worry whatever changes you make here or in any
part of WordPress can be changed or edited later what kind of site am i
setting up pretty straightforward just click whichever button applies to you in
your situation likely business but of course that
depends on you if you ever want to get out of this welcome section just click
here but I’ll click business this screen is looking to establish the title of the
site the top part of which it pre-populated with tru lift digital
dot com from when I installed WordPress yours will show your site name or
whatever you entered into the blog title section when you installed word for us
here’s just a quick screenshot to remind you what that screen looked like from
the last video and then there is a standard tagline or site description
below it feel free to enter something for now that you think might be relevant
as WordPress will automatically put this information into your site and when you
look at an example page you will see the changes that you make here I’ll just
stick with a default here for now and click next step are you going to update
your site with news or blog posts just click what makes sense for you I’m
definitely gonna be updating blog posts on my site so I’ll click yes what kind
of homepage do you want if you have a website that contains a blog you can go
with a traditional blog style that contains a blog role on the home page
which is just a collection of posts usually ordered from most recent to
oldest in an abbreviated form with a see more button that you can click on to
see the entire post I’m sure you’ve seen them many times before but let me show
you an example of one such site just so you are clear on what I’m trying to say
here is a site called yoga dork com the home page contains some advertising at
the top but it’s just a collection of the most recently published blog posts
each time a new blog post is published it gets added to the top here often this
blurb here is the first paragraph of your blog post telling you what is in
the rest of the blog and then there is a “see more” link at the bottom or an
ellipsis you can click on in this case you have to click the title or the image
to see the full blog post an alternative to this blogroll concept
even if you have a blog is to go with a static welcome page or home page like
this one Joe the Plumber net is the site of a plumber in Houston I just chose at
random whose home page contains information about his business and
services that he provides he has a number of pages that he outlines here in
his main site navigation among them a blog in his blog he just has the most
recent one front and center and then links on the side to his older posts the
point is his home page or front page the page that you arrive on when you type
his site URL is a static page that doesn’t change or update when he creates
a new blog post or has recent news that he is reporting this is just an example
of a static home page the site that I will be creating for Tru Lift Digital Marketing will also contain a static home page which is just what it sounds
like a page that doesn’t change when you update your blog or whatever my site
will still contain a blog but I will link to it in my header navigation like
the Joe the Plumber site did I’ll explain more about that in a little bit
since I’m going to show you how to set up a static page I’ll just skip this
step for now here it’s giving you the opportunity to create one of your first
pages a Contact Us page okay I’ll say yes to that so we can see what that
looks like you can always delete it later if you don’t want it do I
basically want to activate the jetpack plug-in and connect it to wordpress.com
it allows you to grow and track your community and increase security and site
speed that sounds pretty good I’d never suggest not to do that but to be honest
I’ve never used jetpack before as I have some other means to track visitors and
speed my site which I’ll be showing you how to do in subsequent videos I’m not
saying that I wouldn’t use it just that I haven’t used it yet I haven’t done any
personal research on it yet so I don’t want to endorse it fully until I do and
not to scare you but as I’ll discuss in video 8 on plugins there can be times
where plugins conflict with one another so for me I’m just gonna skip that step
for now again don’t worry if you want to activate and connect jetpack as you can
almost deactivate and remove plugins if there is a conflict if you do want to
connect it I think that you have to set up a wordpress com profile but it will
show you how to do that I’m sure and based on what I’ve clicked there is a
bit of a summary page where you can edit what you’ve done if you want feel free
to keep going on with this configuration if you want by clicking customize your
site if you are staying with a wordpress
default theme or honestly even if you’re not or don’t intend to this would be a
great way to get rolling quickly on your site like I said there is very little if
any trouble that you can get into WordPress that you can undo if there is
potential trouble it will be made clear to you that it can’t be undone so if
you’re so inclined pause this video now and have some fun working with your
configuration for me I want to try and keep this video short as I can while
still hitting some key points so I’m gonna bail out here by Xing out and
continue with the rest of the video series do I want to stay on this page no
it’s not a mistake I’ll leave okay so now we are back on a
standard WordPress dashboard before we go through a quick tour of WordPress I
want to let you know that if for some reason you’re feeling a bit overwhelmed
at this point don’t worry if this is new to you there is a bit of a learning
curve that is why we’re going through this video series another alternative
for managing your WordPress stuff but on a monthly basis is to try this WP live
here starting at $49 per month I’ve never used it so I can’t speak to it
personally but I would guess that it’s a very good service to on stuck you if
that’s where you’re at now or perhaps when you do get stuck having said that
if you watch this entire video I don’t think that you would need it but I guess
it’s there for you just in case definitely keep that on your screen if
you want it won’t interfere with anything but I’m just going to X out of
it and get rid of it for me to clean up my dashboard a bit even if you do X out
of it for now and realize later that you would like the service they do offer the
service inside of the marketplace tab either on the top here or an aside here
under services like it says here your site has not been launched yet or put
another way is not live yet it won’t be launched or live until such time as you
click this link here if you viewed your website while logged into your WP admin
area and also went to your website when you are logged out of your WP admin area
you will notice that you see two different screens come up if you are new
to WordPress this can be pretty confusing at first the reason is due to
the fact that as I just said your site is not live or launched yet its easiest
to just show you what I mean if I were to log out for a second by going over to
the right side and down to logout and then went to TruLiftDigital.com the
placeholder is still here saying that I am working on it and that it’s coming
soon so just to reiterate this is when I am
NOT logged into the WordPress admin area for Tru Lift Digital Dot Com and my site
is not launched or live if I log back in and your browser will know when you are
logged in and you either go here at the top left
to view your site or open a new tab and enter in your site URL you will see this
screen here this is an automatically generated blog post that WordPress
publishes by default if you notice this bar at the top of the screen this is an
indication that you are logged into your dashboard or WP admin area the reason
this blog post doesn’t show up yet when you are not logged in is because
you are not live yet if you launch your site and go live then this is the page
that you would see when you type in your URL if you don’t change your homepage
that is because currently WordPress has the default blogpost set up to be your
home page I’ll just go back to the dashboard by clicking here if you hit
the button here and we’re logged out of this WP admin area that post would be
what you see when you go to your URL or website in my case TruLiftDigital.com – the WP admin bar at the top don’t worry we’re gonna get rid of that
default post soon enough I just thought I’d add that in case you were going back
and forth to your site while being logged into your WP admin and logged out
and was wondering what the heck is going on and why they’re different that might
be a bit confusing but as we go through the rest of this video it will begin to
make more sense okay so let’s take a closer look at the rest of the dashboard
this top section welcome to WordPress is like the configuration screen we had
previously where you can quickly customize your site jump right into
creating a blog post or page change your theme manage widgets etc they are
shortcuts to get started those same options are available elsewhere inside
the dashboard which I’ll show you if you scroll down you can connect optinmonster
which is exit intent software that essentially works by popping up an
option to your website viewer when you’re about to leave to try to get them
on to your email list so that you can market to them there are various other
exit intent software options that I will be talking about once I get TruLiftDigital.com up and running including sumo optimonk and others there is another
request to connect jetpack again it explains what the service can do for you
there is a quick draft area which if you were struck with inspiration while on
this screen you could quickly jot down your ideas and save the draft to upload
later and an updated news feed on things happening with WordPress if you’re
interested at the bottom is a tracker of posts and pages you’ve created
the blog comments you’ve received and then activity that has occurred on your
site recently since WordPress has already taken the liberty of installing
the optinmonster plugin as you can see here’s a quick link in the sidebar we’ll
talk about plugins by the way in video 8 of this series I’ll try to keep my
dashboard clean by clicking this button here to minimize this tile
same thing with jetpack that plugin is already installed by default as you can
see in the sidebar so minimizing the screen will not get rid of it just clean
up my dashboard a little I just wanted to draw your attention to the right side
here for each screen you have these screen options here that allow you to
change the look of the respective screen that you are on if you want and if you
drop that down it kind of gives you a list of different items on your page
that if you don’t want shown you can remove if you look at this welcome to
WordPress area below if I just click this here that’s gone I can do the same
thing with this news at the bottom here etc click the check mark off and it’s
just gone not gone forever because if I want I can bring them back just by
clicking the box again it allows you to clean up and customize your dashboard so
you only have the parts of the page that you want or need so that is your screen
options and it’s available on most of your dashboard pages and then over here
to on pretty much each page if not every page you’ve got this help menu here and
this help will walk you through and explain information that is relevant to
that page it just gives you helpful tips and hints etc and then of course there’s
documentation over here and support forms which are great if you’re ever
really stuck on something now in addition to that you can just go right
over to here and click on the W in the top left of the screen here you will
find information on all things WordPress including their website a documentation
section and another link to the Support Forums
which as I said are great for getting your questions answered here you can
take a look at your site we did that already
here you can see at a glance if there are any updates waiting for you at a
glance here you can see if anyone has commented it in wanting of your blog
posts you can add a new post or page add media like pictures or video and add a
new user if you have more than one person working on your site with you
these correspond to the sidebar options of post media page
and user here this marketplace section is the same as is contained on the
sidebar here where you can purchase upsell items like themes plugins
graphics etc and over on the right side we were here already where you can log
out from your dashboard or edit your profile we’ll just go into there quickly
this is not what is going to show up in your website it is color scheme options
just for this dashboard so if while you are here you want the look to be a
little bit different you can do that I’m just gonna leave it on default but
if you want to make any changes you have to go to the bottom and click on update
profile to save those changes while I’m here I’m going to try and change my
password from the auto-generated one that I was given when I installed
WordPress to one that I will be able to remember easier auto-generated are
naturally harder to hack and while you can have it saved on your browser or in
Excel files or in your password tracker etc and copy and paste it I personally
like to enter my own of course it’s just personal preference so I’ll highlight
the new auto-generated one here and enter my own and click update profile and I’m gonna
say no to my browser saving it for me for now okay so here it tells me my
profile was updated now if you’re going to do this to make sure you write down
your password in your password tracker or in a safe place where you can easily
get to it for more information on what the web presents password tracker is and
how you can download one for yourself if you want for free just click the link on
your screen right now if you are watching this in YouTube or in the video
description area either below or beside the video or wherever you see that and
that brings us to the end of the first section of video 7 to quickly summarize
we walk through the configuration wizard discuss blogroll style home pages versus
static home pages the difference between having your site live and not live login
to WordPress admin and not logged in and then we moved across the top toolbar
where we finished off with how to change your password for your WordPress login
if you want let’s keep rolling let’s pick up from where we left off so
I’ll just go back to the dashboard and walk you down the sidebar options
there’s a lot in here but I’ll do my best to go through it as quickly as I
can without being so quick that you can’t follow me we cover the dashboard
home screen and I talked about this jetpack plug-in a bit if you want more
information on it just click the link let’s spend some time now on posts media
and pages because that is really the heart of your site where you create your
content media is just the various images and videos that you’re gonna have within
your pages and posts we’ll deal with that as well very shortly but first what
is the difference between a page and a post you may already know this in which
case this will just be a quick review but on a website that has a blog a blog
post or post is an article kind of like a newspaper piece that is generally
centered around one main topic while posts can have been on your site for
many years and still have traffic to them posts are more fluid than pages in
that in order to stay current and engage the reader and help the search engines
rank your site new post content has to be created quite regularly whereas the
page stays in one place and usually forms part of your site navigation
examples of common pages on a website or your home page of course your about Us
page services or product pages resource pages Contact Us page etc to illustrate
what I mean in a real life example let’s go back to checkout Joe the plumber dot net
as you can see on his site that Joe has his pages in his top navigation bar
he’s got home page about Us page services products hot deals Spanish
reviews blog etc those are basically all his pages if you click on one of those
let’s say about us for example you can kind of see okay he talks about his
history or that of his company talks about his vision and mission and so
forth just kind of general information on his company that’s what a standard
page looks like I’m sure you’ve seen many of them I know once it is published
it gets updated from time to time but doesn’t change that much or that often
if we click on his blog page we talked about this already but you can see his
individual posts usually most recent first and then the rest in his archive
down the right side in his case which you can also check out so there’s an
example of a page and a post this is a page that in this case actually contains
posts and will be updated as soon as he publishes his next post so it is an
exception to the rule that I pointed out earlier about page is not changing that
often this particular page because it contains his posts which I would guess
are updated semi-regularly would in fact change more often than most pages a
blogroll style website would have this page as their homepage or front page the
page that you are immediately directed to when you put the site’s URL in your
browser and hit enter so let’s go back to the dashboard again and it seems more
logical to start with pages first so let’s hover over pages and click on all
pages presently I only have two pages in this section the sample page was created
by default when we installed WordPress the Contact Us page was created at the
beginning of this video when I was going through that welcome to WordPress
configuration helper if I hover over contact us you can see edit quick edit
trash and view let’s click on view here’s the automatically generated
Contact Us page there’s a quick blurb about what it is then your contact
information and then a form for someone to contact me by email if they want that
doesn’t seem to be rendering properly here for some reason and that is
probably because I would have to upload and activate a plug-in like contact form
7 or gravity or maybe just enabling jetpack might do this I’d have to look
but either way I’ll just quickly add that the reason this page is displaying
the way that it is with my site name and tagline in the top left the content
portion of this post in this size on the left and this sidebar on the right with
search recent posts etc is because of the theme that WordPress is using for me
by default a theme which can be changed determines how your site will layout and
look but I’ll get more into that like I said in the themes video coming up video
10 because we are in the View mode for this page I can’t make any changes to
this to do that I could hit the back button hover over the name of this page
again and click on edit or up here is an edit page button I can click on here’s
where you can edit your page it’s the same thing if I was in posts which you
will see when we are done here you’ll notice that the sidebar that was on the
right side when we viewed the post here’s a quick screenshot as a reminder
is not present as that stays static with
the theme unless you customize it this screen is just to edit the body of the
page so if instead of a great company name I can replace it with Tru Lift Digital Marketing just like you would in a word processor like word you just
highlight it and type then I can go over there to preview
changes it opens in a new tab you can see here that the change from great
company name to Tru Lift Digital Marketing has been made I can close out
of that tab if I’m happy with my changes I can click update which will save the
changes that I just made but rather than click update I’m just gonna go back to
all pages now because I made a change and I didn’t save that change WordPress
is warning me or reminding me that I haven’t saved it yet just in case you
forgot to which i think is pretty good this time I left on purpose without
saving so I’ll just hit leave page I can also click on quick edit if I want to
change the title the slug which is just the part of the URL text that shows up
in someone’s web browser when they are on that page and the date of the post if
I want to make this page a sub page of another page I can do that here in this
case I don’t if you do make any changes here just click update to go back I can
either click on the all link to show me the all pages again or I can just click
cancel to get out of this quick edit I can also trash this page if I don’t want
it or if I have a few pages that I want to trash at the same time I can tick
both boxes and go to bulk actions to move them to trash or edit both of them
I would then hit apply to finish that action I don’t want to do both let’s
just say I want to delete contact us I just hover over it and click on trash as
a safety it’s not deleted forever just in case you made a mistake it tells you
here that it was moved to trash but gives you the opportunity to undo your
action let’s pretend you didn’t undo it you logged out and this bar was gone for
this example I just X out of it your page will still be sitting in your trash
if you change your mind down the road click on trash if you hover over your
trash page you can click on delete permanently which will do just that or
you can click restore and it will show up again back in your all posts folder
if I click on the all pages link I can see that there it is it has been taken
out of the trash and restored let’s just go check out the sample page hover over
it and click view it’s got a little more to the body of it the layout is the same
of course because of the theme but this page has these two quote areas called
block quotes and even a hyperlink here let’s go back to check out the editing
area for this page the quickest way is just to go up here and click Edit page
on the top WordPress bar what I want to point out here is that there are two
ways to view this page in this edit screen you can view it like we are here
which is referred to as a WYSIWYG editor which is an acronym for what you see is
what you get which is like your standard word processor this visual tab here lets
you know that you are in this standard editor or you could click on the text
tab which shows you not just the text on the page but also some of the HTML code
hypertext markup language code that allows it to appear the way that it does
for example if we go back to the visual tab we can see that hi there I’m a bike
messenger by day actor by night and this is my website I live in Los Angeles have
a great dog named Jack and I like pina coladas and getting caught in the rain
is appearing in this blockquote style if we go to the text editor portion we can
see that same sentence here hi there I’m a bike messenger by day etc etc and I
like pina coladas and getting caught in the rain surrounded by these two HTML
brackets here and here now you don’t have to know HTML code to use WordPress
so don’t worry if you go back to the visual editor you can use this ribbon at
the top just like you would in Word or another word processor to bold italicize
strikethrough left justify right justify or sin or
something you can insert a link or remove a link on either text or an image
you can insert a read more tag which allows you to just put a short blurb
about something and if someone is interested in reading more they can just
click on this read more to expand more content if you click on this toggle
button you have even more options you can change the font size of different
sections within your pages and posts you can underline text justify it change the
color to whatever you want paste this text clear the formatting add special
characters decrease or increase the amount of indentation that you have on a
paragraph and then undo an action you just completed I use that one quite a
lot or redo something you have undone and then you can use various keyboard
shortcuts I’ll just close that toggle for now so if I wanted to have this
blockquote effect for this top paragraph and not the next paragraph all I have to
do is highlight it and click the quotes here for block quote and it’s done to
undo the block quote on this line I just highlight it
and click the quotes to remove it and it’s back to normal paragraph if I go
back to text you can see that paragraph that I just used the block quote on has
the code in front of it and at the end and the other paragraphs starting with
hi they’re no longer has the code around it if I want to save my changes I would
click update if you go back to the visual tab you will also notice that the
words your dashboard are in blue and underlined suggesting that they are a
link if I hover over it nothing happens but if I go to preview changes and hover
over it I can tell in the corner of my screen that those words are linked to
true lift digital comm forward slash WP dash admin I just wanted to show you the
preview quickly so you could see how it would look if it were live on the
internet let’s just go back to the editor now so I’ll X out of this tab if
I go to the text tab I see that the words your dashboard is surrounded by
the HTML code in this case an anchor tag here and here to make your own links in
your pages and posts just go back to your visual editor tab highlight the
word that you want to be used for the link let’s just say pina coladas go up
to the chain links on the ribbon and click it it will ask you where you want
to link those words to just enter our URL for example let’s say pina coladas
calm and click the blue box arrow to apply that link to those words now if
you want to save your changes you can click update over here if you changed
your mind and you don’t want it linked any more you can click the X if you want
to edit your link click the pencil notice that it automatically puts the
HTTP colon forward slash forward slash if you didn’t put it if you click the
gear icon you can edit the link further like having the link open up in a new
tab so visitors aren’t taken off of your site if you have provided an external
link or linking to other content that you already have on your site so you can
have some good internal linking which Google and other search engines like
there is also a search function so you can search for internal posts and/or
pages to link to if you do make any changes here as always just hit the
Update button in the bottom but I’m just gonna hit cancel for now to get out of
this screen and click the X here to remove the link as I was just using it
as an example now before I go any further I just wanted to jump in with a
few quick comments coding now while the title of this video
series reference is not having to have any technical skills and given that I
just said you don’t have to know any HTML code or CSS to style that code just
a few moments ago which you definitely don’t well you might get a little
anxious hearing this depending on where you’re at and by the way don’t be
learning just the very basics could pay some pretty big dividends and I’ll tell
you why first let me say that I truly believe that with any business you have
to try to delegate or outsource as much as you can when you can to move forward
faster after all time is really your single most precious resource so if you
run into any coding issues or general WordPress issues for that matter and
you’re not tech savvy by all means get some help don’t waste a lot of time it
often isn’t worth it and can be quite frustrating having said that if you can
make the time to get down the very basics when it comes to HTML and CSS
when you hit a little snag and not to scare you
but even though WordPress and other CMS’s and themes are much much more user
friendly than they ever have been you will hit some little snags you will be
able to steer very quickly around them with basic knowledge not to mention save
yourself money and likely ultimately time by not having to wait for people to
get back to you something small like a spacing issue between paragraphs for
example if you’re completely in the dark with regard to code can take hours to
figure out ask me how I know that one or literally just a few seconds if you have
the very basics down I think the time invested for the very basics is worth it
but hey that’s just me if you are interested in learning a little bit more
about HTML or maybe even CSS or if perhaps you’re just interested in
checking the mount from a reference perspective which for what it’s worth I
would highly recommend there is a link on your screen right now
and/or in the description area of this video to a two-minute video that I
created on two free websites that I think are worth checking out
maybe it’s easiest to just keep watching this video now but just remember that
the links are in the description area for this video for you to check out
later ok let’s get back to WordPress you should also take comfort in knowing that
even if you forget to hit the Update button to save your work and even if you
leave and somehow miss the reminder about saving your work there is an
autosave feature that works in the background to keep your content safe I’m
not sure how often it auto saves something like every five minutes or so
but just so you know there are many fail-safes built into word
yes another feature that I like is the word count feature at the bottom of your
pages and posts especially in posts you will likely want to keep track of how
many words that post contains you can also save drafts of pages and posts if
you are not ready to publish them and make them live yet
let me just update this page it will tell you when it has updated the page
and I’ll go up to the top and add a new page now I know that in addition to a
home page one of the pages I’m gonna want to have is an about Us page so for
title I’ll just put about four now for text I’ll quickly paced the abode us
portion from another website I have autoresponders review.com
and there it is it looks like it’s fifteen hundred and twenty seven words
and actually looks like it’s already saved as a draft by the way I guess that
is because it is a larger post so WordPress just automatically recognizes
the importance of saving it right away so I’ll just scroll up to the top now if
I hit publish and my site was live which it isn’t yet this page would be live on
the internet let’s pretend for a moment that your site is live to illustrate a
point about drafts I don’t want to publish it yet live to the Internet as I
will probably make some changes so until this page is at a point where I’m
totally happy and ready I’m just gonna click save draft now like I said in this
case it looks like WordPress already auto saved a draft for me as soon as I
pasted it in here since there’s such a large post or in this case page but if I
or you make any changes etc and you want to save that draft get yourself in the
habit of always hitting save draft before you leave it to ensure that you
have the most recent version saved if you forget though you’ll likely get
reminded it tells me that the draft page was updated and there you go
you have just created a draft page meaning that you can go back to work on
it and get it just right before you decide to go live with it by hitting
publish one thing we didn’t discuss yet was media how do you get your pictures
into your pages and posts if I click on the media tab on the side here and click
into the library you can see that I don’t have anything uploaded to my
library yet as I add pictures and/or videos into pages and posts they all get
stored here in this library I can bring in images directly here by clicking add
new and then either dragging and dropping them in this space here in this
case I’ll just grab an image from my desk
this little squirrel will work I’ll drag him into the library and drop him in
there and he’s uploaded alternatively I can click select files and get them from
my hard drive or a USB Drive or wherever I have them saved I’ll just grab a logo
from one of my previous sites for illustration by double clicking it and
there it is uploaded into the library so there’s two ways you can upload images
into your media library you can also do the same thing in a page or a post I’ll
just click on this squirrel for a second this little guy I’m going to want to put
in a post later I can also edit a few things here his URL the title the
caption of the image the alternative text and the description and there’s
even more I can do here I can edit the image just in the corner there but for
now I’m just gonna permanently delete this guy and take him out of my library
because I want to show you how to add media directly from a page or a post
that then gets saved here in your media library I’ll just go back to that about
page they were on earlier by clicking on the pages tab and then all pages and
then clicking on that draft about page to open it up in the editor to add that
squirrel in a different way I just put my cursor where I want the
image to go so I’ll just scroll down to find the spot that I want to add him
okay here I want them in between here so I’ll just put my cursor here and then
I’m just going to click on this add Media button at the top so it’s showing
me that it has my logo in the media library but it doesn’t have the squirrel
because I deleted him so I’ve got to upload that file so I’ll just go to this
tab upload files and click on it and I’ll click select files to add him in
this way it’s the file right here so I’ll just double click that and he’s uploaded and once again in my
media library and again I can still alter all of these items the URL the
title the caption the alt text you can even scroll down here and change the
alignment however you want the image displayed but for now I’m just going to
insert that image into the page by clicking here
so there he is now that’s not exactly what I want I wanted to be bigger for
one and I want him to be centered on the screen or at least centered within the
text so I’m just going to go over here and click on this image and when I do
that I’ve got the opportunity to basically move them to the left to the
center to the right or where he is I can delete them if I want or I can edit his
picture for one I know that I want to have them in the center so let’s do that
first but I also want him to be bigger so I’ll go to edit which is this little
pencil here and now for our alternative text I can maybe change that to
something that is more SEO friendly which I’ll talk about more in video 9 I
can also add a caption but for now I’ll just leave those alone rather than
medium image let’s try a full-size image it might be too big but let’s give it a
shot by clicking update yeah now that I see it in the post or at least the Edit
screen it does look too big so I can click on the edit button or I can just
drag the corner of the image to scale it down a bit and maybe more that size is
what I want probably about there to save the change I just made to this page I’ll
just click Save draft and I’m just going to quickly preview my page by clicking
here to see what it looks like and basically here you go here’s my about
page I’ve got my mission here I’ve got a couple of quotes a little about me
another quote I love my quotes and there’s my squirrel and then the rest of
my page kind of my first real page so far for this site and then of course I
still have all this stuff on the side of my page ok that’s good for preview I’m
gonna close this tab so now if I go back to media I just want to show you what is
in the library now so even though I uploaded this squirrel in the editing
section of the pages area he is still in my media library should I wish to use
them in the future or whatever I should have also mentioned that if you wanted
to make this image link to something else you can do that as well so I’ll
just go back to that about page by going to pages on the side and all pages
and selecting a boat scroll down to the squirrel right here
if I click on him and click this edit button I can go down here and link him I
can link him to a media file attached page or a custom URL so let’s just say I
want to go here it automatically adds the HTTP colon double forward slash I’ll
just link him to email marketing leverage com another website that I
operate and click update to update that link and then I’ll just save that draft
it says my draft page is updated now if I scroll down to that image and hover
over it because I’m in the edit mode you will not see anything but if I go back
to preview one more time and I scroll down now that image is a link so if I
hover over the image you can see in the bottom left corner of your screen there
email marketing leverage com that tells me that if I were to click on that image
it would take me to that site that’s not ultimately what I intend to do as that
link is not relevant for this particular image but if I wanted to that’s what I
could do so I’m just going to go out of here for now by closing this tab and
that’s basically all I wanted to cover four pages we’ll quickly go over a post
now which now that the groundwork has been laid won’t take long and keep
moving on I’ll just go back over to the sidebar and hover over posts and then
all posts so now from an editing perspective posts are very much like
pages so I won’t go too in depth here having said that there are some subtle
differences which we will discuss quickly before moving on as we mentioned
posts are where you’re regularly updated content gets published to connect with
your audience whether that be direct to website visitors or pushed out to social
followers in an effort to bring them back to your website the post job is to
educate inform and or entertain and ultimately monetize your viewers
prospects and customers in a business every post is created with a single
purpose or call-to-action in mind it might not necessarily be to buy a
product or service but to take a specific action this isn’t the place to
go much further on that as we’re just trying to get your site set up but keep
it in mind when you are creating your posts in addition to differing from
pages in their frequency in which they are updated posts also contain
categories to help you organize your content for both you and your audience
as truel if Duvall’s for us we will be regularly post
content in three main areas or categories being web presence lead
generation and marketing automation and as I explained how we intend to organize
our content perhaps it can get you thinking about how you want to organize
yours if you haven’t already this video and this particular web series for
instance will be found inside of the web presence category of our site web
presence is designed to take you from the beginnings of setting up your
website or learning about the process to improve one that you already have to
setting up your social profiles and analytics to track visitors and position
you for retargeting in your marketing the second area focus is lead generation
which involves topics specifically related to paid and/or organic traffic
email marketing and lead capture retargeting of visitors who visit your
site but don’t take it a desired action and various marketing tools like landing
page or sales page builders etc and then a third focus on marketing automation
which as the name suggests is all about automating your marketing processes and
effectively building out your sales funnels so that you can scale your
business and get it set up for maximizing your return on investment
each area will have a collection of posts and or videos that speak to the
individual area focus let’s go back to my live screen to see what I mean if I
click on the categories tab I’ll quickly add our three categories for name I’ll
call our first one web presence if I decide to have a separate category page
for each of my categories either now or in the future it just asked me what I
would like to use as my slug which is just the part of the URL after my route
domain of true lift digital calm so in this case I’ll just put web presence
which would then make the category page truliftdigital.com forward slash web
presence parent is just asking me if I want to make this category page a sub
page of another page for Tru Lift this will be the parent or top-level page for
now at least just so you’re clear on what I mean if we look at the area of
focus of web presence I can separate the various sections of web presence into
subcategories and perhaps down the line I will do that like this in this case
then web presence in a hierarchical relationship would be at the top level
or parent category and the other sections would be subcategories of that
parent or child categories in this case like I said web
is the top-level parent with no category above it for now so I’ll just keep
parent as is with none I’ll also leave the description blank and then click add
new category you can see on the right side that web presence has been added as
a category I’ll just do the same with my other two categories named lead
generation and I’ll just put the slug of lead gen leave the parents at none and
the description blank and click add new and then for the last one for now
marketing automation and for the slug I’ll just put automation and add new
category so now you can see on the right all three of the categories have been
added as well as in an additional category on categorized which I will
keep as I may very well have some posts that just don’t fit into one of those
categories that I just created if you’ve watched this video series from the
beginning you would have noticed that the second video was related to
registering a domain name whenever you produce content you have to keep in mind
that not everyone prefers to consume content on a specific platform or using
certain media some people prefer video some prefer
reading text in the case of that second video and all videos in this series for
that matter the content was in video format obviously and the media source
was YouTube via our YouTube channel it feels strange to say that because as I
say those words I have yet to create that channel but by the time you watch
this video I obviously would have anyway realizing that not everyone prefers
video as a means of consuming content and also being conscious of the fact
that I need to get rolling on putting blog content directly onto my site so
that Google can start to rank my site and my pages I can repurpose the content
of the video in the form of text on a blog post and that is exactly what I’m
going to do so in addition to a video on registering a domain name I will create
one of my first posts on the same subject which I will briefly outline for
you now I’ll just go to the left hand side of my dashboard under posts and
click add new I’ll speak more about the SEO or search engine optimization of
this post in a subsequent video but for now I’ll quickly do a draft of the post
and then go back to it when I’m not filming to spruce it up a bit and
hopefully make it look a little more polished before I publish it so just
like a page you add your title and then start to add the body of the post I
haven’t done any keyword research yet to know what
exactly the title that I want to use but for a quick draft I’ll just use
registering a domain name with namecheap as my working title I took some
screenshots from Namecheap of key areas relating to getting your domain name
registered using a great product called Snagit which is by a company called tech
Smith that allows you to get screenshots of entire web pages as opposed to just
what is visible without scrolling or what is referred to as above-the-fold
I wouldn’t be exaggerating if I told you I use Snagit about ten times a day
easily when getting screenshots of various web pages and then editing them
etc there might be other good screen capture software out there but this one
I think is definitely worth a look at if you’re interested in learning more about
it I will leave a link below this video in the description so I’ll quickly add
those screenshots I mentioned into my media library to use them in the post rather than having you watch me type
I’ll just paste in some text for illustration purposes I’ll quickly
scroll to the bottom word-count 3407 like I said I’ll tidy this thing up so
not sure what the word count will be when the smoke clears I’ll scroll way up
to the top since I put some new content I’ll quickly save a draft of it
it says that it is updated let’s take a quick look how the post looks in preview
I’ll scroll through it to take a quick peek definitely they need some better spacing
and images without a doubt so I’ll quickly add an image I’ll scroll to
where I want it inserted just after this paragraph that starts
with you will see a page similar to this and put my cursor after that paragraph
at the beginning of the next I’ll click Add media it’s already loaded into my
media library this is the one that I want so I’ll just click on that one I’ll
quickly add a caption over in this area here I’ll just type Namecheap homepage
and then the alternative text or alt text is something we’ll talk about more
in the post SEO section in video 9 but it’s essentially in the event the image
doesn’t render or show up in someone’s screen because they have images blocked
etc or for visually impaired people who have text readers so they know what the
image is of while it will show up with my caption for SEO purposes at the very
least I would just add something similar Namecheap homepage screenshot then I
could add additional stuff if I wanted to but for now I’m just going to click
insert into post there it is with the caption below it I’ll just scroll up to
the top to preview it and then scroll down to the image of course like you
could see in the editor the image is quite small going here just confirms
that so obviously that size is not going to work
so I’ll just X out of that tab and scroll back to my image and click on it
so I can either drag the corner to resize it say something like that or
alternatively I can just go back and click the pencil to edit it you can see
that now the width is 184 by 90 I like to have big images when applicable
because images are important so let’s do full size and click update let’s scroll
up to preview it looks better but notice how it is wider
than the text that really doesn’t look right that has to do with a column width
setting which is set by default for this theme in order to have the author title
and avatar image etc the image is currently the full width of the post
which is greater than the width of the column that it is going to be sitting in
I’m not going to be using this theme so I can just leave it but since you may be
considering staying with this default WordPress theme I’ll quickly show you
how to edit this image to the correct size so let’s close out of this preview
and go back to the image itself and click on edit instead of full size
let’s try large if you notice the large image is 840 by 4 11 and update that
I’ll go up to preview again scroll down to the image so now we are basically the size that we
want to be the full width of the column but not any bigger we are perfectly
within the column width so if you are keeping this theme just remember that
you call them width is eight hundred forty pixels wide as that is the width
of a large image I’ll be adding a lot more images as well as embedding the
YouTube video that physically shows the steps inside of the post as well should
someone who starts to read the post wants to jump to seeing the video but
I’ll do that off camera one thing I would say quickly though is to spend the
time to make your posts as professional as possible include a lot of images that
are relevant to the post include a lot of white space so there aren’t large
blocks of text use bolded text to highlight important points and to catch
the eye of those that will simply be scanning your posts quickly and break up
sections using headings to separate the various sections of your post for those
that may be more interested in certain sections more than others now like I
said I’m going to be installing a different theme which I will go through
in video 10 of this video series and also adding opportunities to share my
blog post socially by downloading a social plugin which I will discuss in a
little bit in the next video on plugins video 8 of this series so my post page
will likely look quite a bit different than this but even though I’ll be
changing the theme and adding social plugins whatever content I am entering
here will be carried over to the new theme you may decide to stay with
WordPress as default theme which is what we have here and is perfectly fine one
last thing that I want to add in this post section that highlights another
difference between pages and posts is setting a feature image so let me show
you that now let’s just scroll up to the top a feature image is one that goes at
the top of your post just underneath the post title and goes the full width of
not just the text column but the entire width here like we just accidentally did
to the image below if you remember from just a bit earlier when we did that
image edit at full page that the width of the image was across the entire left
side of the screen let’s just go back there to confirm that size again if we
go back to that editor scroll down to the image and hit edit now we’ve got the
image on large so we know that the width of the text column is eight hundred and
forty pixels last time we did full size which basically hung over the side of
our text column and that width is 1440 width is always first and
eight-second the image here can stay large because we know that works inside
the post X out of this image editor to do that we need to add a feature image
before I do that since I’m here I’ll just be quickly about the right side of
this edit screen you’ve got a format section here at the top that allows you
to format the view that you have on the left side of the screen going down
you’ve got your categories now that we set that up you can add categories to
the post that we are working on for example this post on registering a
domain name with namecheap falls inside the web presence category of posts for
my site I’ll just uncheck Uncategorized there’s a tag section that I don’t
really use and then at the bottom is the section that I am referring to which is
feature image let’s click on set featured image it takes us back to the
image library if you have an image here that you would like to use for your
feature image then you would click on that image and then select set featured
image for me I don’t have the image uploaded yet so I’ll just click on the
upload files tab and then click on select files then I’ll just click on this one here
that’s the one that I want and click open
which uploads it into my library for caption I don’t need a caption but for
alt text I’m gonna put registering a domain name with namecheap feature image
that just helps with the SEO of my site by making the search engines aware of
the fact that this post is about registering a domain name with namecheap
so that hopefully they rank me for that phrase or some of those keywords I don’t
need a description so I’ll just click set feature image you can see in the
bottom right inside of the feature image section that my image is there let’s
scroll up to the top and check out preview and just click on the correct
tab to see it and there you go now it’s a pretty basic image you won’t want to
make it more attention-getting than that as it is part of what entices a
potential reader to scroll down and actually read it but the point is that
the image is a good size across the entire left column there you go you just
set a feature image I’ll close that preview tab and quickly save the draft
and keep going an item that deserves mentioned is the
permalink here if you don’t want to use the given slug of the title of your post
separated by hyphens you can change that part here but other stuff in between
that and your domain name in my case truliftdigital.com doesn’t serve any
SEO value and in my opinion is likely something that you’re going to want to
change this naming convention is a silly default permalink structure it just adds
length to your post title and to me at least doesn’t serve a good purpose we
will change that when we get down to the permalink section in just a bit I just
wanted to bring it up now so that you don’t publish a post without changing
that for now I’ll just okay it but it should be changed before you publish
anything I mentioned that I will be cleaning up this post so that it’s
easier to read and more visually appealing and one such way to make your
content more easily readable like I mentioned earlier is to include
subheadings within your post just as a quick example if I wanted to change the
font size and in some instances whether or not it is bolded etc I could click on
this toggle button to expand the ribbon highlight some text that I want to
change perhaps to create a subheading and then select which heading size I
want to use for that sub head by default all of your text is in this paragraph
style but you have these various options here let’s just click heading one and
give that a look to undo that just highlight it again and make it a
paragraph style again and that’s it then if you were to view your post using the
text tab here which allows you to see the HTML portion of it as well your text
would be wrapped in their respective HTML tags I won’t go into that
explanation now but if you choose heading one for example for a section of
text in the text tab you will see that text with an Open bracket h1 then closed
bracket at the front and back of that text something to concern yourself with
at another time but I’m just bringing it up since you can check that out for
yourself if you want before we move on I’ll also just point out that you can
customize how your dashboard looks in every section including this edit post
section to match how you like to work inside of here if you go up to the
screen options and drop down that tab you can change various aspects of your
dashboard and what shows up or doesn’t show up on the screen I’ll let you play
with that on your own but just point out a few things like if I click on the
discussion for example to allow that section
show and then scroll down to the bottom of the entire post it’s a pretty long
one you can see that you can allow comments or not allow comments on your
blog post you can allow trackbacks and pingbacks if you want I’ll let you click
on that if you want to find out more about what it is if you go back up to
the top I’ll just uncheck that and there is
various other aspects you can change like the view from to column to one if I
click on one column for example then it just moves all the items that I had on
the right side of your screen down to the bottom below your post it’s just
another way to view things for now I’ll just keep it at two columns
I just wanted to give you a bit of an example of what can be changed and make
you aware or remind you about the screen options tab and continuing to work our
way down the left side column let’s click on comments when you installed
WordPress and they Auto generated the hello world post for you you also
automatically received a comment on that post from WordPress and that is what
this is it has already been proved by default if someone comments on one of
your blog posts this is where you can monitor those comments
just because someone comments that is if you have the comments turned on to
receive them in the first place you do not have to approve that comment I’ll
show you in the next video a plugin that we will install that will keep the vast
majority of spam comments out but just so you know if you hover over any part
of a comment you have the ability to approve it or in this case on approve it
since it was automatically approved as an example reply to it do a quick edit
of it edit it tag it as spam or send it to the trash this comment and the
default hello world post that is associated with it can be deleted if you
want as they are just there to show you an example the marketplace as I have
discussed is a place where you can peruse themes plugins services graphics
and business tools they are available elsewhere on the internet but WordPress
I guess must have an agreement with mojo marketplace to include them on every
install if you want feel free to have a look around at that and that brings us
to the end of section 2 of this video nice work on getting to this point if
you followed along the whole way you’ve just covered a ton of useful information
that you can put into action right away just a quick summary of what you’ve
covered in this section before moving on we started off with the difference
between pages and posts talked about what media is in the WordPress context
and then jumped into pages specifically how to edit them save changes trash and
restore them for editing pages and posts we discussed using the text editor and
the visual editor talked a little bit about HTML and CSS and how to save
drafts that aren’t ready for the web yet we jumped into your media library and
did some editing and linking of that media including putting a feature image
in your posts and more no doubt there’s a lot there but if you miss something
you can always go back and check it out later
once you get rolling a little more with your sight and questions inevitably come
up this material can be a great resource to come back to to help get you unstuck
just follow the timestamps to the specific section you need let’s keep
rolling your web presence isn’t going to produce content by itself let’s pick up again where we left off
the appearance tab is a very important one I’m not going to go into themes
directly I’ll quickly go through themes in the customize section but I do have a
video coming up in the series that is just on themes if you want to go check
it out though go for it within customize you can change many of the other tabs in
this appearance section including widgets themes menus header and
background if you click inside of here you can see what I’m talking about with
your theme header image background image menus and widgets what you see here is
your default homepage so far unless you have made some changes during
an earlier stage this is basically what it looks like out of the box with a
standard blog role website like the yoga dork example I gave earlier and the
default WordPress theme 2016 and the default hello world blog post just in
case you aren’t familiar here are the basic parts of a website across the top
you have a header in a two column layout which this is you have a body and a
sidebar or widget area at the bottom of the page you also have a footer now of
course you can have many different layouts with multiple navigation bars in
the header section full page or three four or even five column or more below
the header no widget area at all or multiple widget areas etc but these are
the standard sections of a traditional blogroll website a cool feature of this
customizing area is the ability to see how your page looks on a desktop which
is how you’re seeing it now how we would look on a tablet and then how it looks on a smartphone
will use those views as we go through the rest of this video you can change your theme here if you
like which will change the look and layout so we’re currently looking at
2016 if you click Change you can see some of
the other loaded up themes for fun let’s check out 2014 you can either check out
the theme details or check out a live preview let’s just do a live preview to
have a look quite a big change you can see that the layout totally changed with
a smaller header area site title and tagline still on the left but different
navigation at the top show the two pages we have so far and if you hover over
them they change colors the widget area has the same components but it’s on the
left side instead of on the right and has a black background to it the body
portion is bigger et cetera let’s just assume for this example that you are
just going to keep the 2016 theme so we won’t click Save and activate we’ll just
change it back if you go up to site identity and click on it here you can
edit your site title and tagline if you choose or you can even click here to
remove it from even being displayed on your page at all if you want to keep
your site simple you can just stay with your site name and tagline in place of a
logo or you can add a logo here to better illustrate this section I want to
just quickly show you what I intend to do with the TruLiftDigital.com
homepage with a wireframe it’s pretty high-tech stuff I know it might be a
little bit hard to see so I’ll just zoom in a bit I obviously didn’t pretty it up
for this video this is actually the one that I’m using unlike a mock-up that
shows colors visual style etc a wireframe is just a skeleton of how you
want things laid out I have a logo back from the designer a process I went
through and recorded a video of where I show you how to look for a designer on
up work and Fiverr including the steps that I went through to get the true lift
logo if you are interested in checking out that video just click the link on
your screen right now if you’re watching this in YouTube or in the video
description area either below or beside the video or wherever you see it I’d
like to have my logo on the left side of the page in place of my site title and
tagline I want that logo to be a link back to my homepage so whenever you
click on it you go back to my home page as opposed to having a separate home
button on the navigation bar I’ll show you what I mean and how to do
that in just a second for navigation for now at least I think I’ll just have four
items my about page a link to the blog a resources page and a
Contact Us page I’ll have an image below the top navigation in the body of the
page with some text overlaid across it to tell my visitors what the site is
about and what benefit there is for them inside I’ll have my three main areas of
focus of web presence lead generation and marketing automation above the fold
so that you don’t have to scroll down to see them highlighted with icons that you
can click on but that also leads you down the page to find out more about
what they are below each of those icons and below the fold provide you scroll
down the page will be more detail on each of those areas of focus and how a
visitor can benefit from them I intend to purchase a new theme for my
site which I’ve mentioned a couple times now rather than use the default theme
provided by WordPress and because the theme can change the way that the
homepage looks with different options styles and features I’ll wait until I
have the theme uploaded before I do too much homepage work I’ll show you where I
get my themes and where you can get literally thousands of themes and
website templates in video 2 having said that I want to show you some
of the basics of working inside a default WordPress theme so that you can
get a good start if that is what you intend to use don’t worry if you already
have blog posts and pages created if you intend or end up changing your theme as
well because for the most part your pages and posts transfer across the
different themes smoothly you may just have to alter image placement or
something relatively minor anyway let’s quickly run through this customization
section so like I said I have a new logo so I’ll click on select logo which
brings me to the media library where I can select the image that I want to use
for my logo which is this one now before I go ahead notice that it tells me the
suggested size of the logo of 240 by 240 that is in px or pixels by the way if
you look at the information for the logo that I selected you can see that the
size of my logo is way over the suggested size to change the sizing of
my logo I’ll go over here and click Edit image from here I can change the
dimensions of the logo if you remember the recommended size of 240 by 240
pixels when dimensions are reported the width is the first number and the height
is the second so if ideal is 240 wide by 240 high since I do not have a square
logo I’ll keep the width of it as big as I can get it at 240 but I do not want to
have a height of 240 because that would distort my aim
and make it appear out of scale I want to maintain the scale or proportion of
my logo so I can either do some math by taking my current width of 3667 and
dividing it by 240 and then dividing the thousand ninety-two height by the same
number which would produce a revised height of 71 pixels or much easier way
is to have WordPress do that for you with this scale button unfortunately
I’ve tried this off-camera a few times and it just isn’t working for me for
some reason I keep getting this NaN error what should happen is after
entering 240 is my width it should automatically scale the image and
produce the height number of 71 my guess is that there is a bit of a bug in the
system because of the fact that I’m taking such a huge size logo or perhaps
I did something incorrectly but either way since I’m coming from a very large
logo I’ll show you a workaround if you run into the same issue in just a moment
but while I am in this edit media area there are a few things that I need to
change here first I’m gonna change the name of the logo from this ttru-lift-digital-marketing-logo-1-2 that I had previously saved as when I got it
back from the designer to something more relevant Tru Lift Digital Marketing
since this logo is going to be seen on every page of my site the frequency of
mention in the name of the logo is good for my brand from SEO perspective and
then less for SEO purposes which I’ll discuss a little more in depth in video
9 but in the event that the logo doesn’t render in someone’s viewport in mobile
or tablet etc or if they have images turned off for some reason I’ll just add
the alternative text of home here this logo will be the top of every page and
post on your site and earlier I mentioned that I don’t want to have a
separate button for home in my header navigation but rather have my logo be a
link back to the homepage to do that in the description here I’ll just type home
and then highlight it and click the link button here it then asks me which URL do
I want to link to since that is the home page which will be at TruLiftDigital.com I’ll just enter the HTTP colon forward slash forward slash first and
then truliftdigital.com I can then have that open up in a new tab if I want
I’ll just leave that unchecked as I don’t want to do that and I’ll click Add
link and it produces the anchor text code for me and just so you know what I
mean by anchor text which is the HTML code that
my logo to display the word home when someone hovers over it and makes it
linkable to my homepage specifically the open bracket a href equals then my
homepage URL of HTTP colon double forward slash truliftdigital.com
inside of quotes and then close bracket with no spaces then the word home then
the closing tag of Open bracket forward slash the letter A for anchor and closed
bracket I’ll just click update it confirms to me here that the media
file was updated then since I still need to have the logo properly resized
because that scale button wasn’t working properly for me the workaround that I
can use is just to close out of this tab the original tab to select a logo from
my media library still has that window open so since my logo is still
highlighted I’ll just click select rather than crop the image which would
take only a piece of it I’ll drag these sidebars to include all of it and then
click crop image and there you go the logo is inserted into the header of the
page and is correctly scaled and if you’ll notice if I hover over the logo
you can see on the bottom left of the screen that the logo is linked to my
homepage URL so now that I have the logo there I really don’t need to have the
site title and tagline so I’ll just uncheck this box here I suggest if you
want to have a tagline below your logo it might be easiest from a formatting
perspective to make it part of your logo before you insert it on this page you
also have the ability to insert a site icon which is what will show up in the
top of the tab when someone is on your site to do that just go over here to
select the image first I’ll quickly show you what I’m referring to you I’ll just
click Save and publish before leaving the screen to save the changes I’ve made
so far and close this customize section for a moment and view my site I’ll hover
over my homepage URL in the top left and click on visit site in the tab for this
page you’ll see the host Gator Gator which appears by default this is the
site icon or it can often be referred to as a favicon anyway it is the icon that
I want to change in order to help viewers identify this site by providing
additional branding and look more professional while I’m here I’ll quickly
hover over my logo so you can see the link again to confirm that it did get
saved and will work to get you back to my homepage from wherever you are on my
site so I’ll just go back to where it was by going back to the dashboard then
going down to appearance clicking on customize and then back into site identity it will
have to be a square image and like it says here preferably 512 by 512 pixels I
have that loaded into my media library in that size already so I’ll just click
select image and click on this image here and click select so now if you look
at the tab at the top of the screen the Hostgator Gator is gone and replaced
with part of the Tru Lift logo okay that pretty much covers this section
quick check how the page looks in desktop quickly confirm that the logo is
linked and looks okay on tablet and smartphone take it back to the desktop and do a
quick save and publish then out of sight identity and let’s
check out colors you can quickly change the entire color theme including text
color background page background etc too dark or red etc you can change the color
of the background maybe you want a red background or a yellow background
you can do the same thing with Page background maybe you want red or blue
etc you can change your link color which you can see here the blue suggests a
link to another page or section maybe you want to make it purple for some
reason maybe that matches your logo or the color theme that you’re going for
you can change the color of your main text which is this text here in the body
or your secondary text like this date here so that’s about it for colors you
can play around with it if you want if you go down to the header image you can
add an image across the top of the page or post you can see that the suggested
size is 1200 by 280 easiest way to show you where that would go is by showing
you an example I’ll just load a quick blank image already properly sized for
illustration I’ll add a new image go to the media library and select this image
I’ll skip cropping and here you go this gives you a sense of where it sits on
your page it is designed to catch people’s attention and perhaps visually
highlight the products and/or services you provide through images and/or text
of course you can check how it looks on a tablet and in mobile I keep going back
to look at those because you have to be conscious of how it looks in all
viewports not just desktop as every day more and more people are moving to
mobile and the customer experience is important if you get someone to your
site you want them to stay there for as long as possible and if things don’t
show up on their screens properly they are gonna leave I’ll just hide this
images I just wanted to show it as an example I’ll get out of here and into
background image there really isn’t much background image showing here as
outlined in black but if say you’re a plumbing company maybe you would want
small pipe wrenches to show up in your background or if you were a florist
maybe you want small image of bouquets or something to show up around your main
page area this is where you would add that image some themes give you the
ability to have a semi translucent page background which is the area on this
page in white which would allow you to see through the page background and give
you the ability to see your background image through the page background so
there is another instance where you might want to add the appropriate
background image menus we’ll deal more with in just a moment outside of this
customizing area but if you want to add a menu you could do that here this
default theme supports two type of menus essentially a primary and a
secondary but I’ll talk more about that in a bit and then in the widget section
here we really only have one widget section currently a sidebar widget on
the right side in this theme and again I’ll talk more about widgets when we get
outside of customizing but in this customizing area you can change various
attributes within your widgets like for example in recent posts I can expand
this widget and you can change the number of recent posts we have listed
within our widget maybe you want six seven or eight listed etc or we can
choose not to have any listed by getting rid of that part of the widget
altogether from the right side of your screen by clicking remove you can change
the order of the widgets by clicking and dragging them around right now recent
posts is second from the top maybe I want recent posts to appear closer to
the bottom under categories I just drag it there and drop it and now it
automatically makes it appear on my page where I moved it I’ll just put it back
to where it was and close it up and you can add a widget as well but I’ll just
keep moving next we’ll go into static front page so this is one of at least
two places where you can change from a standard blog role home page like I
showed you earlier with the YogaDord dot com example which just shows your
latest blog posts on your home page to a static home page like I showed you in
the Joe the Plumber dot net example earlier I’m not going to be going with a
standard blog role I’m gonna have a static page that greets new visitors and
tells them a little bit more about what they can expect on my site and then
links to my blog by way of a link in my header navigation so for me I would
click static page right now it is showing the default hello world blog
post as my front page I haven’t created my home page yet but if I did it would
be available in this drop-down here and I would just click it to enable it as my
front page kind of a side note but notice that despite the fact that
earlier in this video while I created a draft about Us page that I titled about
it doesn’t show up in my options on the drop-down once I move that page from
draft to an actual published page then it would show up here anyway
for now I don’t have my home page ready yet and since my site is not live for
examples going forward until we get to the category section I’ll change my home
page to that default sample page because it has a bit more text in its body until
I change it if I went live with this site this would be the home page when
you come to truliftdigital.com I’ll click Save and publish
and get out of the static page section and X out of customizing
that brings us to the end of section three one more to go in this section you
learned a little about themes and layouts and the various parts or
architecture of a website you also got to see my super high-tech wireframe you
saw how you can personalize your website with your site title tagline logo and
site icon and even how easy it is to change the color of not just your text
but your background and links as well let’s finish strong again let’s pick up where we left off
I’ll just go back down to appearance I’m just going sequentially through the tab
so we’re not done inside here yet we briefly talked about themes in the
customize section and like I said we’ll go into a bit more detail when I show
you how I purchase my theme in video 10 and we discussed all of the various
sections within customized in the context of how you can change the layout
of your page relating to header image background image menus widgets etc so
we’re done with customizing of appearance with regard to layout but
let’s quickly take a closer look at these appearance items from a function
perspective if we click widgets you can see a screen that is different from the
widgets section that we saw and customized here you have all of your
available widgets and below you have a section for all your inactive widgets
which is like a temporary storage space for widgets you have created but maybe
don’t want active at a particular moment this 2016 theme allows you to have three
separate widget areas one in the sidebar and two below the content of your pages
and posts you can basically do all the same things that you could do in the
customize section like changing the number of pages or posts that are
displayed remove them or rearrange them but here you can more clearly move
different sections in or out of your widgets area if you’re not clear on
exactly what a widget is the help menu button here can probably do a better job
of explaining it to you than I can now I’m not exactly sure until I start
working on my site a little closer with a new theme if I’m going to have a
sidebar widget at all as I’ve noticed that some top sites are starting to move
away from sidebar widgets in an effort to focus much more attention on mobile
users of their site as those users are growing massively as a percentage of
views a responsive theme which just means the part of the theme that
automatically resizes your content onto the respective device someone is viewing
it on whether that be a desktop tablet or smartphone typically move your
widgets to the bottom of the body of your content I’ll quickly show you what
I mean if I click on manage live preview for a second and I’ll just go to
smartphone you can see here content at the top then search recent posts
archives categories etc so sites are starting to integrate any banner ads or
other call-to-action elements etc into their content or instead of having a
visible search bar just having a search icon at the top that you can click on to
open a search field for example anyway that’s
my spiel on possibly moving away from sidebar widgets due to the increase in
mobile viewership and the fact that in mobile your widgets get pushed down
below the body of your posts like I said I’ll see what I’ll do after I get my
theme installed and activated and then perhaps test how effective the sidebar
widget is for me in mobile I’ll just X out of that for now I may have a footer widget but for now
for illustration purposes I’ll just show you how to work on things with a sidebar
widget let’s pretend I don’t want to have recent comments in my sidebar
widget I’ll expand the recent comments section and click delete let’s delete
meta as well by clicking delete then let’s say I want to add an opt-in form
widget in the sidebar to collect visitor email addresses to do that I need to add
a text box so I’ll just click on a text box from my collection of available
widgets on the left side and I’ll drag it on to my sidebar widget area and
release it where I want it to appear how about after search I’ve copied text or
more accurately a little bit of code from one of my other sites to use for
illustrative purposes and I’ll paste it in here by hitting command V on my
keyboard or control V if you are a PC user then I’ll just click Save so you
can check out these changes I’ll just close that I’ll scroll up to the top and
click on manage with live preview so if you draw your attention to the sidebar
widget area on the right side of your screen you basically have the search
widget followed by this opt-in form which is the code I paste it into the
text widget then recent posts archives and categories the recent comments
section is no longer there nor is the meta widget
I’ll just X out of that live preview then and show you some more additions
you can make this time instead of sidebar widget I’ll put it in the
content bottom one widget area I’ll just grab this calendar widget here and drag
it into the content bottom one widget and release it I’ll save the changes I
made and go back to manage live preview so now if I scroll down to the area
below the body of my text for this sample page you can see where my
calendar widget was placed you can preview that in mobile to see how it
renders there you have your text then scrolling down you see your calendar
widget and then if you keep scrolling you start on your sidebar widgets area
with search and then opt-in form etc I’ll just go back to desktop so what if
I wanted to get rid of this opt-in form on the side this looking to get started
in email marketing one let’s go back to the other screen by Xing out of this
live preview then I’ll go inside of the sidebar widget area click on the text
widget and drag it down to the inactive wood
it’s area maybe I don’t want it on my site now for whatever reason maybe you
have something that is a limited time offer or a sale promotion etc that
perhaps in the future I want back on my site and I don’t want to have to find
that code again by placing this widget in the inactive widgets section the next
time I do want it on my screen I can just come here and easily drop it into
one of my widget areas save it and I’m good and then maybe you change your mind
about having recent comments in your sidebar and perhaps the same with meta
don’t worry those are standard widgets just drag them back in where you want
them maybe you don’t want the calendar widget in your content bottom one area
no problem either just open it up or expand the content bottom one widget
area expand the calendar widget and delete it let’s check out what we just
did by going up to manage with live preview
and there you see your widget area is back to where it was before the opt-in
form for email marketing is gone recent comments and meta are back in there and
the calendar has been removed that’s about all I wanted to show you in
this widget section I’m just going to quickly take that opt-in form from the
inactive widget section and put it back in the sidebar widget area to add some
color to some upcoming examples okay let’s go to menus so if you are unsure
what menus are and how to use them just like with widgets you can go up to the
help area here at the top read the overview read about menu management and
editing menus but I’m just going to close that and give you an example of
how to create a menu for the site that I’m trying to put together let’s just
quickly go back to the wireframe of the Tru Lift home page so if you remember I
want to have a top header area that grows across the top of not just the
home page but every page of my site that has my logo on the left side and I want
that logo to also be a link back to my home page instead of having the word
home in my top header so I will need a home page then I want clickable links
across the top to an about page blog page resource page and Contact Us page
and I’ll show you how you can do that to create a new menu you can either go here
and click on create a new menu or just go to menu name here and create it I
want to create a header menu because it’s going to go across the header
section of my website that menu is going to be the main navigation for my site so
I’ll call it main header nav with nav being short for navigation and click
create menu then it asks me about menu structure so over the five pages I want
across the top header being homepage about us blog page resource page and
Contact Us page I do have a contact us form already it’s not complete as I
still need to edit it but it can serve as the page that I will be using for a
Contact Us page so I’ll just check the box beside contact us and click Add to
menu and now you see it inside of the menu structure so I’ve got that page but
of the five that’s all I’ve got so far if I go into posts in the most recent
tab the only one I have is the default hello world post nothing in the view all
tab you can create a custom link but I’m not interested in doing that right now
in categories if I click on View all you can see the categories that I
created earlier but I’ve got nothing in them yet
so there is nothing to show inside of those categories yet so I’ll have to
change that I’ll show you what I mean shortly ultimately I want to have the
blog portion of my navigation menu bar have a drop-down with the various
categories of blog posts that I have on my site but first things first
I’m gonna have to save the changes I made adding the Contact Us page to the
menu structure it tells me the main header nav has been updated and I’ve got
to create some pages to put in my menu so I’ll go up to pages and then click on
add new I’m going to create a placeholder for my homepage so for title
I’ll just put home for text just to have something here I’ll just type this is my
home page now I could save this as a draft but if it is saved as a draft you
can always access those pages and other functions so since this site is not live
yet until I click the link above I’ll just publish this page if I was live all
there would be on this pages this is my home page but I’ll fix this page before
I go live with this site it tells me that the page was published then I’ll
just click add new at the top I’ll title this page resources and put
some quick text and publish that page then I’m going to go to pages and all
pages I’m going to open up this a boat page by clicking on a boat the reason
that didn’t show up in my menu option is because it is saved as a draft
so I’ll just publish that Page published I’ll then go to posts
all posts I’ll click on the registering a domain name post and click on that to
go to the editor and I’ll publish that you’ll see why I’m doing all of this
shortly while still inside the posts tab I’m gonna go down to the categories and
we’re gonna add a new one which I’ll call blog the slug can also be blog
there is no parents so we can just add that new category now you’ll see that
blog has been added to the right side I’m going to create some structure in
the blog category by clicking on the lead generation category to open that up
and where it says parent now that I’ve created the blog category I’m gonna make
blog the parent which means that lead generation is now a subcategory of the
blog category and I’ll update that I’ll click back to categories and do the same
thing for marketing automation parent is blog and update that back to categories
one more time go into web presence and add the parent of blog and update that
now I’m just gonna change my front page or the page that you go to when you type
in my URL of tru lift digital dot com from the sample page that I directed it to
you just a few moments ago to the new home page placeholder that I just
created so I’m gonna go to appearance and customize click on static page and
then for front page I’ll just click the drop-down and select home and then go up
to save and publish and X out of this customizing section then I’ll go back
down to appearance and menus so the reason we just did all that is to
organize this menu structure I’ll just put a check beside about and resources
and click Add to menu then I’ll scroll up a bit and go to categories click on
View all check blog and add that to the menu I’ll just change the order of them
I want a boat on the top blog next and resources after that I’ll just point out
quickly that if I wanted resources to be a submenu of blog for example I could
just drag it over to the side a little bit and it becomes a sub item but I
don’t want to do that so I’ll just put it back before I leave this area I just
want to make sure that I check this box to make this menu setting a primary menu
within the theme and then save my menu then I’m just gonna go and
preview it and there you go about blog resources and contact us I’ll change the
name of contact us to contact later if you recall from my wireframe I kind of
have what I was thinking across the top Tru Lift logo about blog resources and
contact us and if I click on a boat you’ll see my a boat page with all my
stuff on it and if I go to blog so far I only have one post in there if I go to resources you see the page I
just created as a placeholder and contact us has the original Contact Us
page I created way back in the configuration helper and if I click on
our logo it takes me back to my home page placeholder page one change I still
want to make on my navigation menu is to have a drop-down of my categories under
blog so I’m just going to hold down the shift key like it says here and click on
blog to edit the element over on the left side I’m in the blog section and I
want to add some items to the blog menu so I’ll just drop down this categories
tab and click on the items I want to add I’ll add web presence lead generation
I’ll add that and same with marketing automation now I’ll just change the
order of those items I’ll take web presence and drop it under
blog didle with lead generation and marketing automation
I don’t want it flush with the left side which would make it a separate main
category and show up on my header navigation I just wanted a bit to the
right so that it is a subcategory of one of the existing categories in this case
of blog then I’ll just hit save and publish and now those three categories
are nested inside of blog if you go to blog and click the arrow you get a
drop-down of the various subcategories of blog that are available to you so
instead of seeing all of the blog posts that I have you can see just the ones
for specific sections of my website that you may be interested in web presence
lead generation and marketing automation now I don’t have any posts inside of
marketing automation yet or lead generation but if I click on web
presence to go there it shows the only posts that I’ve got in that category
I’ll just take a quick peek inside of mobile see how the menu shows up here in
mobile if you click on menu it drops down rather than having the navigation
across the top screen which would be too small this way it reads down about blog
web presence lead generation marketing automation resources and contact us
before you go to the rest of your page so that’s how it will show up on mobile
then on tablet similar concept for the menu
and then desktop so that’s all I wanted to show you for the menu section let’s
keep moving on and finish off the appearance section it’s a really big
section but we’re almost done with it for header there’s no difference between
this tab here and the customize tab we’ve already gone over so I won’t go in
here same with background is exactly the same as it is in customizer premium
themes has just tied to the module marketplace and like I said I’ll be
dealing with an entire video on themes in video 10 of this series editors where
you can edit various sections of your theme and your site’s HTML and CSS code
so if you’re not comfortable with your ability to change code then I suggest
you heed the warning here because without trying to scare you you can mess
things up pretty good if you’re not sure what you’re doing and trying to fix them
especially when you can’t remember what you changed and where can take your time
up like crazy and be incredibly frustrating if you are comfortable then
no problem but if you are a bit uncomfortable but you’re gonna try and
go ahead anyway say for example you just need to get one
section for a quick script insert like Google tag manager at the very least
take before-and-after screenshots of the page you were editing or better yet
highlight the text copy it and paste it into something like word I’ll show you a
quick example because this step can save you a lot of time and frustration I’ll
show you what I do or have done in the past using OneNote but like I said you
can use any word processor to accomplish the exact same thing I use OneNote for
almost everything I do which is a free Microsoft product by the way if you’re
interested anyway if I went to the header.php file for example and I
bypassed the warning by clicking proceed and needed to add something here after
the opening body tag I would first highlight the section that
I’m going to change before I make any change just go down far enough to
capture the area that you are going to change and then some to help orient
yourself hit command C to copy it in a Mac or ctrl C to copy it in PC go over
to my OneNote program or a word or similar text-based program if you have
and label it somehow as the before code and paste it by hitting command V or
control V into OneNote in my case go back to WordPress make the change that I
want to make whether it be copying a script etc I’ll just add some text for
illustration then highlight everything you did in the
first step plus the change copy it go back to OneNote label it after or
changed etc and paste that into OneNote as well and then highlight the portion
that you changed and change its color or somehow clearly identify it so you know
if there is a problem or conflict that you can just go back and change the code
to the way that it was originally I would then go back to WordPress and
click update file to save the change that I made I’m just going to quickly
remove the change because I don’t want any change to be made now so I won’t
click update file I’ll just get out of this section as a side note while the
default themes of WordPress don’t have an easy script insert area a lot of
themes have a bit more user-friendly editing function that allows you to just
enter the code without having to go into this perhaps for some intimidating edit
area there are also plugins that make this step easier as well and will
download one such plug-in in the next video but for now let’s keep on moving
we’re almost done since the next video is all about
plugins I will leave this plugin section for the next video users you may be the
only one that has access to the backend of your site or you may have a web
developer or programmer that you want to grant access to or you may have writers
hired that contribute content directly into your site and therefore require
access or just on their staff or a business partner that needs access you
can add new users here or here and set their role to the appropriate one there
is a bit of a hierarchy when it comes to what any user may edit or change on the
site in that those with the title or role of administrator have the ability
to change all facets of the site whereas an author for example would be
restricted to editing much less for a summary of roles just go up to the help
menu at the top of the page under for more information you can edit your
profile here or in the top right corner here of course as well or that of any
user if they are logged in or you can just edit it here so perhaps one of your
authors or you for that matter wants to have their individual image
listed within the post with a link to their bio they could do that in this
profile edit section provided they are logged in
next is tools as you add plugins and other tools you may use this area more
but for now I really don’t use anything in here yet
so I’ll leave that for you to peruse on your own if you wish the general
settings section and the writing settings section of settings is very
self-explanatory so I’ll leave you to go through that on your own as well but
I’ll just quickly go into reading in addition to the customized area that we
discussed already here’s another area where you can change which front page
you will use and edit the number of posts you want displayed and how they
appear one quick comment I’ll make in this section as well is since the site
has not been launched yet as is shown at the top here once I do click on the
click here anchor text and my site goes live meaning that anyone on the web can
now see it I’ll want to come back to this section here and make sure this
search engine visibility box is not checked this is very very important
once you go alive you want the search engine spiders to crawl your site so
that Google and other search engines can help send traffic your way by placing
your company’s website in their search results clicking the link above will
accomplish this but since this is so so important be sure to verify that
clicking the link above removes this checkmark here once you get your site
ruling and get things like analytics set up etc if you don’t see your site
getting any traffic or at least not organic traffic or search engine traffic
this is one of the key areas to come back to the discussion area allows you
to alter the settings as they pertain primarily to blog comments media allows
you to alter image sizes and organize media folders I’ll let you go through
each of those on your own if you wish and lastly permalinks allows you to
change the settings on the permalinks of your pages and posts now depending on
what if any SEO plugins you add to your site which we will deal with in video 8
on plugins and video 9 on SEO you may be able to do this step directly within
your SEO plugin but I’ll go through it here quickly let’s go in here because
the default structure kind of makes me crazy if you remember back when I
created the registering a domain name with namecheap posts this goofy naming
structure that had this junk in between my domain name and the blog post title
or slug this whole string is your permalink and it is in the permalink
section that we can fix this it’s a nice quick fix
just click the post name radio button and like it says the permalink becomes
your domain name and then just post named after the forward slash since I
made a change just click Save Changes and there’s my
confirmation that the structure was updated like I said before
optinmonster is a pre-loaded exit intent plugin that basically pops up when
someone is about to leave your site trying to get them to become a lead of
yours by subscribing to your email list I haven’t used optinmonster directly
myself so I can’t say whether it is great or not but I have used and will
continue to use exit intent software because it can definitely help increase
the number of leads you collect and hopefully convert quite dramatically and
lastly for the final item that I’m going to go over in the entire dashboard
section if you want to increase the size of your workspace you can simply move
the dashboard menu out of the way by clicking here clicking on the icon again
will expand it back again like I said in the introduction and have
been saying throughout this video series the ability to fill in the gap between
your business idea and getting your message out to the world so that you can
effectively grow your business is vital so any time spent watching this video
and getting you closer to getting your content out to the world is time
well-spent and will serve you well in your business so congratulations on
putting in the time and effort and getting to this point in this video I
hopefully give you a solid walk-through of wordpress and you feel confident you
know what to do to publish your content and how to do it we started off in
section 1 with going through the configuration wizard and learning about
the wordpress dashboard and the differences between pages and posts in
section 2 if we drill down into key content vehicles using those pages and
posts and combining them with media to put your product or service out there
zooming out a bit to look at the big picture in section 3 we looked at the
elements of your website appearance in the areas of website architecture and
personalization and then we wrapped up the appearance section in section 4 with
widgets menus and the site editor I know that is a lot of information in a very
long video but my hope is that it helped you tremendously and you use it as a
resource going forward and then it continues to help you now that you know
how to get your content out there and are more comfortable inside of WordPress
we’re still staying inside of WordPress for a bit but we’re going to narrow down
the focus to plugins in video 8 before going on to SEO and video 9 themes in
video 10 and keep going with social profiles and tracking code installs and
videos 11 and 12 I hope you’ll join me for those and keep building on your web
presence how did you make out is there anything in this video that you would
want me to change to make it better for you I want to provide you with solid
value so let me know in the comments how I can better do that if you haven’t
downloaded the ultimate web presence checklist yet I’m sure it can help you
keep on track with the setup of your web presence to jump to video 8 now click on
the video right now I’ll be over there waiting for you take care and go get
them